Charming to meet you,

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I am Siiri, a designer, blogger and a romantic soul with passion for all things storytelling and beautiful shoes. With a Bachelor's degree in footwear and 9 years of writing blog posts about style, my skill set ranges from accessories design and visual storytelling to communication.​

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As a dancer my design world is also heavily influenced by ballet – a visual artfrom known for its beauty, elegance & historical references. In fact, I carry my dancer self to every aspect of my life and when it comes to design my approach is more holistic rather than technical: every colour has a smell, every collection has a sound, every garment inspires movement & all design has consequences.

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After all, we make objects for us to experience our lifes under their shells. I can make shoes and give them names and purpose but what they will become once you walk out into the world is unknown. For design is constantly on the go.

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So, personally, what I want out of design is this ever changing possibility to write stories, and then, rewrite them.